Post the Brief
Brands and agencies publish briefs - copy, images, video references, as much detail as possible. Set your own deadline.
Creators Respond
AI creators worldwide respond with their pitch — made entirely with generative tools. Free to enter. The brand picks their favourites.
Pick Your Winners
Brands and agencies review every pitch and choose their winners — one, two, three, however many they like. Each selected creator gets paid and recognised.
Continue the Creativity
Love what you see? Brands and agencies can take the relationship further — from a winning pitch to a full creative partnership.
Where brands & agencies meet creators - and ideas become campaigns.
The Big Brand Hack is a creative marketplace. Brands and agencies post a brief - rich content, images, decks, as much detail as you like - and AI creators worldwide respond with their pitch. An audition. Not a finished campaign.
The brand or agency gets dozens of bold creative directions, reviews them, and picks their winners — one outright winner, a handful of favourites, however they choose. Selected creators get paid and recognised. But this isn't just an audition - it's the start of something. The best pitch becomes the partnership.
We sit in the middle: every brief, every payout, every engagement flows through the platform. Find your winners, then take your favourite further.
Continue working with your chosen creator to create your campaign.
Brands set their own prize — typically a few hundred to a few thousand pounds per winner. Creators enter free.
A CREATIVE R&D LAB FOR YOUR NEXT CAMPAIGN.
Post your brief and within days you have dozens of bold creative directions — pitches that show you exactly what each creator can do with your brand. No agency fees. Just ideas, fast.
Post your first brief →- A
Pitches before commitment
See exactly what each creator can do with your brief before committing to anything. You get a wall of creative and choose your own winners — for a fraction of a traditional pitch process.
- B
Real AI-native talent
These aren't prompt engineers - they're creative directors who happen to use AI as their production studio. The best in the world, self-selected.
- C
From pitch to partnership
The best pitch can become much more. Take your favourite creator from brief response to a full creative partnership — the platform handles the engagement.
- D
A creative partner, not just a winner
Your winners are yours to engage for future work. The creator who nailed your brief is the one you want making your next one. Build that relationship here.
RESPOND TO BRIEFS.
GET PAID FOR IT.
Free to respond
Browse live briefs from brands and agencies. Respond with your pitch, made entirely with AI tools. No fee, no gatekeeping — just your work.
Get paid if you're selected
Brands choose their own winners — one, two, or more. Get selected and you get paid for your pitch response to a real brief. Free to enter.
A pitch can become a partnership
If a brand loves your work, the relationship doesn't stop at the brief. You get the chance to take it further — on your terms, through the platform.
Powered by the best in generative AI
The marketplace is open
POST YOUR BRIEF.
FIND YOUR WINNERS.
Post a brief as a brand or agency, or browse open briefs as a creator. You choose who wins. They get paid. The creativity continues.